Strut Your Stuff. Sparkle Bright. Join the Flock at
RUN MADTOWN!
May 29-30, 2027 - Madison, Wisconsin
Rudy’s Rainbow Mile to Honor Beloved Community Member and Support LGBTQ+ Youth
Run Madtown’s new one-mile race celebrates community, inclusion and the life of a beloved supporter of Run Madtown. The race, officially named Rudy’s Rainbow Mile, will honor the late Rudy Rosbeck-Ledesma, a Run Madtown participant and friend of the Wisconsin running community.
Rudy’s Rainbow Mile also pays tribute to Rudy’s connection to the event through his spouse, T.J. Rosbeck-Ledesma AKA Harmony Breeze, who serves as the event finish line announcer.
Rudy’s Rainbow Mile will take place Saturday, May 23 at 6 p.m., beginning and ending on State Street, the same start and finish line used for all Run Madtown events.
A vibrant nighttime fun run taking place in Madison’s Warner Park on Saturday, August 15th at 8:00 PM! This glowing event kicks off the Magic Pride Festival in style and supports Outreach LGBTQ+ Community Center. LEARN MORE
Looking to get your product in the hands of 3,500 healthy-minded, active athletes?
We’re looking for 3,500 sample-sized products to include in our finish line food area. It’s a great opportunity to:
- Get your product directly into the hands of engaged consumers
- Build brand awareness with a highly targeted audience
- Be part of a memorable, feel-good moment (finish lines hit different)
Want to take it a step further? We also offer:
- Onsite sampling opportunities during race weekend to connect directly with participants
- Advertising in our Race Weekend Magazine, a go-to guide for participants leading up to and throughout the event
Fair warning, once runners find something they love at the finish line, they tend to become very loyal fans. We see it every year. To learn more please email Beth@runmadtown.com
THRIVE 365
Wellness looks different for everyone. It’s not linear, it’s not perfect, and it doesn’t have to be all-or-nothing. That’s why we’re launching THRIVE 365, free monthly wellness challenges. Join for one month or all year. No pressure. No competition. Just support, resources, and community.
We’re kicking things off this month with Stepping Into the New Year, a step challenge to help you build momentum – your way. Here’s to progress, grace, and a year where we all thrive. Join us

See yourself crossing the finish line

Challenge yourself to a new distance or a PR
